Air Shoo In  
 
 
   
 
 
 
A race - walk inspired shoe for generation ‘Y’ athletes. The challenge is to make ‘technology’ understandable & even loveable too. How is flexibility, light - weight, supreme cushioning & breathability defined by modern ‘millenials’?  

A race - walk shoe that might have been designed by Apple Computer design. But it wasn’t. Simple aesthetics, modern crafting, intuitive details. Steve Jobs just might ask for a pair anyway.